UX Content Strategist

Contract

• We need an experienced content designer with expert-level content writing, Information architecture and Stakeholder diplomacy skills.
• Translate business, contractual, technical, and user needs into end-to-end content experiences that are accessible, inclusive, and compliant, while ensuring clarity and consistency across all channels.
• Design omni-channel content experiences that help customers meet their goals, are empathetic and easy to use, improve customer satisfaction, and drive deeper product adoption.
• Deliver content that has been validated through experimentation, testing and optimization.
• Leverage human-centered design methods (design-thinking, service design, research/insights etc.) to plan, create, and present persuasive, engaging, and strategic ideas that influence product roadmaps and demonstrate a solution's potential for success.
• Perform competitive analysis of direct/indirect competitors and monitor the marketplace for new trends to inform the research and design process.
• Create and maintain content design within an agile environment and champion the integration of design across the entire release cycle (discover, deliver, and assess).
• Conform with reusability standards by leveraging and/or expanding the Design System, brand tone and voice guidelines, and established platform capabilities.
• Manage across Enterprise users to define and deliver product performance goals (e.g., outcomes, customer experience, etc.).
• Collaborate with design peers and key stakeholders (Marketing, Brand, CX, etc.) to ensure artifacts and deliverables accurately.

Preferred qualifications, capabilities, and skills

• Craft skills: content strategy, UX writing, storytelling, vision and planning, design thinking, user-centered content design, channel alignment and management, customer experience research, insight and execution, performance measurement and optimization, marketing, and analytics.
• Expertise on the critical interdependencies among product model system elements that help and hinder performance; ability to plan and design solutions that synchronize resources to achieve business results using business metrics, key performance indicators design systems, service blueprints, and reusability.
• Demonstrate deep understanding of target customer through internal/external research (e.g., creation of personas, story maps, product chartering/mapping experience).
• Strong collaboration with product managers, software engineers, and agilests to execute product vision and roadmap.
• Facilitation of cross-functional human-centered design sessions to build empathy for users, create alignment on customer pain-points, and to identify continuous improvements for the product roadmap.
• Bachelor's degree, or equivalent work experience.
• User experience design or similar experience.

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Location: MinneapolisMinnesota, United States